It’s that time of the year again when the biggest brands in Hollywood empty their pockets for a few precious seconds of screen time. Super Bowl LX is hitting natural grass at Levi’s Stadium on Sunday, February 8, 2026, and once again, the movie industry is bringing the heat. You better believe studios are ready to drop some serious cash—word on the street says a 30-second spot will set you back a cool $8.2 million this year. Insane, right? But with over 110 million eyeballs glued to the screen, it’s a no-brainer. Let’s talk about what trailers are most likely to air during the big game. Below are 15 predictions of the films and franchises expected to show off new footage.
1. Avengers: Secret Wars
Marvel Studios is pulling out all the stops for the grand finale of Phase 6. With Avengers: Secret Wars hitting theaters on May 1, 2026, a Super Bowl spot is basically mandatory. Expect a sizzle reel that ties together the multiverse chaos from Deadpool & Wolverine and Fantastic Four, plus a first proper look at the MCU’s version of the Beyonder. Rumor has it Tobey Maguire, Hugh Jackman, and Robert Downey Jr. are all showing up. Yeah, I know—capping a three-hour broadcast with that kind of nostalgia bait? Chef’s kiss.
2. The Batman – Part II
Matt Reeves is finally dropping the sequel to The Batman on October 2, 2026. The latest trailer from Warner Bros. didn’t show much beyond Gotham sinking deeper into the flood, but a Super Bowl spot could give us our first glimpse of Hush or the Court of Owls. Robert Pattinson’s Dark Knight has a huge fanbase now, and the Super Bowl is the perfect stage to remind everyone this isn’t just another comic-book movie—it’s a noir masterpiece in the making.
3. Fast X: Part 2
Dom Toretto’s “final ride” isn’t really final, but hey, we’re all in. Fast X: Part 2 races into cinemas on April 3, 2026. A Super Bowl trailer will likely drop some jaw-dropping stunts involving flying cars and maybe even a trip to the moon (again?). Vin Diesel’s family mantra will be front and center, but the real kicker could be a surprise reveal of Dwayne Johnson’s return after that post-credits scene in Fast X. The Rock versus Jason Momoa? Sign me up.
4. Spider-Man: Beyond the Spider-Verse
Sony is wrapping up the animated trilogy with Beyond the Spider-Verse, currently dated for March 27, 2026. After that cliffhanger in Across the Spider-Verse, fans are foaming at the mouth. A Super Bowl ad could showcase the Spot’s full power and introduce new spider-people like Silk or Spider-Gwen’s symphony. With the franchise’s history of stunning visuals, a carefully crafted 30-second spot could easily break the internet.
5. DCU’s The Authority
James Gunn’s rebooted DC Universe is hitting its stride with Superman: Legacy releasing this summer, but eyes are already on The Authority, set for August 2026. The Super Bowl offers a perfect launchpad to introduce this gritty anti-hero team to mainstream audiences. Expect a high-octane mix of Midnighter, Apollo, and Jenny Sparks designed to make casual viewers go, “Whoa, that’s different.”
6. Jurassic World: Extinction
Universal isn’t letting dinosaurs go extinct anytime soon. Jurassic World: Extinction opens on June 12, 2026, and it’s promising a globe-trotting adventure with a new cast led by Dev Patel and Anya Taylor-Joy. The Super Bowl spot will probably lean into dino-horror vibes—think isolated islands, chaos in the snow, and a terrifying new hybrid dinosaur teased for months.
7. Transformers: War for Cybertron
This one’s going full origin story—a prequel set entirely on Cybertron, hitting theaters on July 3, 2026. With Peter Cullen returning as Optimus Prime, Paramount is betting big. The Super Bowl trailer must nail the epic scale: massive robot battles, the Fallen, and a heartbreaking look at the split between Autobots and Decepticons. Nostalgia plus jaw-dropping CG? Easy win.
8. The Mandalorian & Grogu
Lucasfilm’s first-ever Star Wars theatrical film from the Disney+ era drops on December 18, 2026. While we’ve had a teaser, a Super Bowl spot could expand the scope—hinting at Thrawn’s return in live-action and showing more of Grogu’s Force training. Disney needs to prove Star Wars can still dominate the box office, and the Super Bowl’s massive family audience helps big time.
9. John Wick: Chapter 5
Keanu Reeves is back, folks. John Wick: Chapter 5 arrives on February 13, 2026—yes, just five days after the Super Bowl. Talk about timing. The trailer will likely be a rapid-fire montage of gun-fu brilliance, possibly introducing a new threat from the High Table. After Chapter 4’s ambiguous ending, this spot could confirm exactly how Mr. Wick is still breathing.
10. Inside Out 3
Pixar’s emotions are growing up. Inside Out 3, opening on June 19, 2026, introduces Riley as a teenager navigating high school, prom, and her first heartbreak. A Super Bowl spot would be the perfect mix of humor and heart, showing new emotions like Ennui and Confidence. Families are a huge chunk of Super Bowl viewers, so this feels like a no-brainer for Disney.
11. Sonic the Hedgehog 4
Believe it or not, the blue blur is still running strong. Sonic 4 is scheduled for July 24, 2026, with Shadow the Hedgehog getting his own spin-off teased. The Super Bowl trailer can introduce Amy Rose and Metal Sonic, while throwing in plenty of egg-shaped robot chaos. The franchise’s cheeky humor and star power (with Ben Schwartz and Idris Elba) make it a safe bet for a memorable spot.
12. Mission: Impossible – The Final Reckoning
Though technically wrapping up with Dead Reckoning Part Two in 2025, a spinoff titled The Final Reckoning is already slated for May 22, 2026. Tom Cruise isn’t done risking his life for our entertainment. The Super Bowl spot would obviously showcase a death-defying stunt—maybe a zero-gravity fight or a high-speed wingsuit chase through a storm. No one markets practical action like this franchise.
13. The Legend of Zelda: The Hero of Time
It’s finally happening. After years of chatter, Nintendo and Illumination are bringing Link to the big screen on November 20, 2026. A Super Bowl trailer reveal would be monumental. All they need is a sweeping orchestral score, a shot of Hyrule Field, and Link raising the Master Sword—instant chills. This has the potential to rival The Super Mario Bros. Movie hype.
14. Blade
Yes, Mahershala Ali’s Blade is still on the way, now dated for September 4, 2026. After countless delays, Marvel needs to build confidence. A Super Bowl spot dripping with R-rated vampire action and a dark, gritty tone could finally convince doubters. The game needs something edgy, and this could be the MCU’s first true horror-adjacent experience.
15. The Super Mario Bros. Movie 2
Because of course. After the first shattered box office records, a sequel was announced immediately. The Super Mario Bros. Movie 2 launches on April 10, 2026. A Super Bowl ad will likely introduce Yoshi in all his glory and perhaps tease Wario or Donkey Kong’s expanded role. With Nintendo and Illumination riding high, this 45-second spot might just be the most talked-about moment of the entire broadcast.
At the end of the day, the Super Bowl isn’t just about touchdowns and chicken wings anymore. It’s the ultimate teaser arena where careers are made and hype levels get dialed up to eleven. Whether you’re a die-hard fan or just in it for the snacks, these upcoming trailers will have you talking way after the final whistle blows.